What makes a logo good?

Anyone can create a ‘nice’ logo. We prefer to create memorable brands. Well-designed logos have power. Line affects mood. Colours send signals. Shapes express safety, trust, or even authority. The right design choices elevate your brand and connect you to your audience. Through tenacious creativity, consistency and strength, we shape and reinvent custom logos from scratch.

3 TIPS ON CHOOSING THE RIGHT LOGO DESIGNER?

A logo will come to symbolize your company more than anything else. Finding a firm that can craft a sophisticated logo design takes research, open communication, and an honest evaluation of your business and budget. We have compiled these three tips for finding the right logo designer.

1

BUDGET

Before the search even begins, determine how much you can spend on the logo. One thing to keep in mind is that, like any other business investment, the more you put into it, the greater the return.

2

PORTFOLIO

Nearly all logo design companies will have a website showcasing their work. (And if they don’t, mark that as a red flag.) Look at the online logo design portfolio and examine their previous work

3

YOUR STORY

Be prepared to speak about your company and its story. During your first logo design consultation, a good firm will ask you to describe your company’s personality, tone, and future aspirations

PENCIL TO PAPER

Have you ever wondered what went into our logo design process? Many started with a rough sketch of an idea – sometimes a very rough sketch – which was gradually refined to meet our client’s needs. Take a peak at some of our original sketches.

LOGO DESIGN PORTFOLIO

All of our logos are hand crafted in-house, by our talented team. Take a look at our logo design portfolio below where you’ll find examples of work completed for many industries over the last 6 years.

OUR LOGO DESIGN PRICING

Designing a LOGO with or without outside support is an iterative and multi-step process that will involve research, brainstorming, sketches, and several design concepts. That’s why custom logo packages can wildly range not only in price—from relatively free to millions of dollars—but the amount of time and effort needed to get the job done. Below you will find our logo design package pricing:

BRONZE

Our in-house logo design experts here at World Design Network Inc. A premium logo design agency in Toronto will hand-craft your logo from scratch.
$
  • Logo Package Details
  • - Consultation
  • - Client Brainstorm
  • - 3 Initial Logo Designs
  • - 2 Rounds of Revisions
  • - Preparing Multiple Colours
  • - Finalization of Logo
  • - Files Provided: JPEG, PNG, Vector

GOLD

Our in-house logo design experts here at World Design Network Inc. A premium logo design agency in Toronto will hand-craft your logo from scratch.
$$$
  • Logo & Style Guide Package
  • Consultation
  • - Client Brainstorm
  • - 10 Initial Logo Designs
  • - 3 Rounds of Revisions
  • - Preparing Multiple Colours
  • - Research the Competition
  • - Composition Variations
  • - Vertical & Horizontal Logo Lockup
  • - Style Guide (Outlining Fonts, Colours, Etc)
  • - Finalization of Logo
  • - Files Provided: JPEG, PNG, Vector

Here are some of our most frequently answered logo design questions and answers.

  1. Get to know our client’s business.
  2. Conduct research focused on the industry, its history, and competitors.
  3. Brainstorming on the possible design directions.
  4. Sketching and conceptualizing ideas with a pencil and paper.
  5. First variation of logos are created.
  6. Presentation to our client.
  7. Revisions and modifications.
  8. Colour choices and variations.
  9. Revisions and modifications.
  10. Delivery of final files

Most probably, however the specific industry does not matter as we adapt our skills, research and process around the client’s needs and industry until the problem has been solved.

There’s a huge difference in terms of quality and service, between working with a $100 logo designer, and a reputable professional design agency such as Humza Designs.

Designing a logo with or without outside support is an iterative and multi-step process that involves consultations, research, brainstorming, sketches, and several design concepts, revisions and much more.

That’s why custom logo packages can wildly range not only in price—from relatively free to hundreds of thousands of dollars—but the amount of time and effort needed to get the job done.

Each logo design project is a collaborative process between Humza Design’s and the client. We encourage the client to bring in any samples, colour combinations/swatches, and ideas they may have to help us get an idea of style before starting to work with new clients. During the design process, the client is asked to review, provide feedback and revisions.

We have clients locally and internationally! We take pride in our work and our ability to connect with our clients all over the world in achieving their logos.

Yes, you will receive the finalized AI/Vector file, jpeg, and png of your new logo. With these files, your new logo can be used to complete stationery and brand marketing – including but not limited to business card, letterhead, envelopes, brochure design, websites, mailing labels, presentation folders, and any other designs your business may require.

You may have a team or partner which can sometimes lead to more than one vision. At times, you may have ideas that come to mind upon your discussions that come up mid-process. In that case, big changes may occur to the designs we’ve achieved thus far. If you require additional changes or concepts to create beyond the set amount of revisions – we charge an hourly rate of $120 + HST per hour. This will be presented to you upon a discussion of the additional changes/designs requested for approval prior to proceeding those extra hours.

Ultimately, the timeline for completion depends on the feedback and communication.  Our logo design process is both collaborative and creative which does take time but that’s only because your vision is important to us and achieving what you will be proud of as your new logo.  That being said, our average logo design takes between 2-3 weeks from start to finish.

Yes, you will own your finalized logo.  However, we do not offer any patent/trademark registration – this is a separate process that is optional on your end.

We also specialize in:

  • Web Design & Development
  • Graphic Design
  • Search Engine Optimization
  • Photography
  • Videography
Contact Us

Talk to us about new work

Our core clients are from Canada, but we are happy to work with clients from all over the globe. We’re here to help and answer any question you might have. We look forward to hearing from you.